Nordavia, formerly known as Aeroflot-Nord, is a regional airline based in Russia, established after the rebranding of its initial setup as a subsidiary of the national carrier, Aerofloat. The airline was restructured to improve operational efficiencies and address specific market needs in Northern Russia. Over the years, it has played a pivotal role in connecting smaller towns and cities to major hubs, fostering economic growth and ensuring accessibility in less populated or remote areas. The rebranding from Aeroflot-Nord to Nordavia came with a renewed focus on regional flights and was aimed at distinguishing its services and market segment from the larger Aeroflot operations. Nordavia maintains a focus on regional transportation, with its fleet customized to meet the requirements of short to medium-haul journeys typical within its operational geography. The emphasis on such specific types of aircraft is due to the unique demands of regional flying in Russia, which often involves dealing with varying runway lengths and climatic conditions. Moreover, the selection of the fleet reflects Nordavia’s commitment to safety and reliability, ensuring that the aircraft are well-suited for the sometimes harsh and challenging flying environments encountered in northern parts of Russia. The airline offers a range of services designed to enhance passenger comfort and convenience, maintaining competitive pricing strategies to attract and retain customers. Nordavia’s services include both scheduled and charter flights, catering to the needs of both regular travelers and groups such as tourists or business delegations. Its operational flexibility allows it to adjust frequencies and capacities on various routes in response to seasonal demand fluctuations, which is crucial for effectively serving regional markets. Besides, Nordavia has made efforts to integrate customer service enhancements, such as online booking and check-in procedures, aligning with digital trends to improve user experiences.